Our Fresh Produce…

Iceberg lettuce is one of the first products that the Taylor family began growing. Starting in 1933, when they grew the salad vegetables for the American Military. It takes the farm 10 to 11 weeks to grow a full head of lettuce from seed to shelf ready size. It’s then a race against the clock to hand‐harvest and pack them fresh for Woolies stores. Iceberg is a hugely popular variety of lettuce in Australia and the Taylors devote 210 acres of land to its production annually. This translates to about 1.8 million heads of lettuce.

Wombok takes a little bit longer to grow at about 11 to 12 weeks, and overall the family produces about 200,000 heads a year. Celery is the slowest grower at 20 to 24 weeks, and the farm produces 850,000 bunches a year. Broccoli, being a slightly wider plant is given 420 acres of farm land in order to produce 1,000,000 heads, whereas silverbeet is far more efficient spatially and the family churns out 850,000 bunches on only 75 acres of land.